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The Luxury Media Landscape in Thailand: What International Brands Need to Know in 2026
Thailand has long seduced the world. The gilded spires of Bangkok's temples, the powder-white beaches of Phuket and Koh Samui, the mountain mists of Chiang Mai's hills — this is a country that tells its story in texture and sensation. For international luxury brands, that story represents an extraordinary opportunity. But breaking into Thailand's luxury market is not simply a matter of translating a global campaign and pressing publish. The Thai media landscape is nuanced,...
May 127 min read
SAP Labs Vietnam: A New Era of Digital Innovation
HO CHI MINH CITY, 7 August 2025 – SAP today announced the official launch of SAP Labs Vietnam . The company plans to invest over €150...
Aug 8, 20253 min read
CHEF RILEY SANDERS MAKES A SURPRISE RETURN FOR AN EXCLUSIVE MENU COLLABORATION WITH MS.JIGGER AT KIMPTON MAA-LAI BANGKOK FOR SIX WEEKS
Chef Riley Sanders [Bangkok, Thailand – 31 July 2025] – Kimpton Maa-Lai Bangkok is delighted to unveil an exclusive menu collaboration...
Jul 30, 20254 min read
MICHELIN GUIDE TO UNVEIL FIRST-EVER GLOBAL HOTEL KEY SELECTION ON OCTOBER 8, 2025
New MICHELIN Key distinctions and four exclusive Special Awards to be revealed in Paris,France The MICHELIN Guide is proud to announce...
Jul 18, 20253 min read
THE 2025 MICHELIN GUIDE HANOI | HO CHI MINH CITY | DA NANG CELEBRATES VIETNAM’S CULINARY ASCENT WITH 9 ONE STAR, 2 GREEN STAR, AND 63 BIB GOURMAND
· The 2025 MICHELIN Guide selection in Vietnam features a record 181 establishments: 9 One MICHELIN Star (1 new, 1 promoted), 2 MICHELIN...
Jun 7, 20256 min read
New whitepaper reveals how AI offers a transformative opportunity for manufacturing to drive Thailand 4.0
BANGKOK, 27 May 2025 – A new whitepaper published today has revealed how artificial intelligence (AI) will be central to the success of...
May 28, 20254 min read
HBO ORIGINAL HARRY POTTER TELEVISION SERIES SETS CAST FORROLES OF HARRY POTTER, HERMIONE GRANGER, AND RON WEASLEY
(Credit: Aidan Monaghan | HBO) BANGKOK, MAY 28, 2025 – The HBO Original Harry Potter television series has cast screen newcomers...
May 28, 20252 min read
KIMPTON MAA-LAI BANGKOK APPOINTS SPOTLIGHT ASIA TO LEAD STRATEGIC COMMUNICATIONS AND GUEST EXPERIENCE PROGRAMMING
Kimpton Maa-Lai Bangkok appoints Spotlight Asia as its communications agency of record to lead strategic storytelling and guest experience programming, reinforcing its position as Bangkok’s leading luxury lifestyle and dining destination.
May 15, 20252 min read
THE MICHELIN GUIDE HANOI | HO CHI MINH CITY | DA NANG 2025 IS SET TO TAKE PLACE ON 5 JUNE 2025
This year’s MICHELIN Guide Ceremony Hanoi | Ho Chi Minh City | Da Nang is scheduled to take place on Thursday, June 5 , at the...
Apr 24, 20253 min read
THE MICHELIN GUIDE REVEALS ITS 2024 BIB GOURMAND SELECTION FOR HANOI & HO CHI MINH CITY
· The latest Bib Gourmand list highlights 5 new restaurants in Hanoi, and 8 new establishments in Ho Chi Minh City for a total of 42...
Jun 20, 20244 min read
HBO ORIGINAL DRAMA SERIES A KNIGHT OF THE SEVEN KINGDOMS BEGINS PRODUCTION
(Photo credit: Steffan Hill and HBO) BANGKOK, JUNE 19, 2024 – Production has commenced on the HBO Original drama series A Knight of the...
Jun 19, 20242 min read
Thai Seasoning Leader Goes Global: Exotic Food Thailand Leverages RISE with SAP
SAP NEWSBYTE - Bangkok, Thailand — 14 June 2024 — SAP SE today announced that Exotic Food Thailand (Exotic Food), a leader in Thai...
Jun 18, 20244 min read
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