Spotlight Asia Vietnam
Spotlight Asia Vietnam – Leading PR Agency in Vietnam
At Spotlight Asia Vietnam, we’re proud to be a rising force in the country’s fast-evolving communications landscape. Launched in 2024, our team is the newest member of the Spotlight Asia regional network—expanding our strategic footprint across Southeast Asia.
Headquartered in Ho Chi Minh City, we offer integrated PR services in Vietnam for both global brands and local businesses. Our approach combines global best practices with a deep understanding of Vietnamese culture—ensuring every campaign we deliver is both impactful and relevant.
As a trusted PR agency in Vietnam, we've already had the privilege of working with some of the most respected names in the industry, including the MICHELIN Guide, NielsenIQ (NIQ), Marum Estate, and SAP. These partnerships reflect our commitment to delivering results through clear strategy, compelling storytelling, and cultural insight.
From brand positioning and media engagement to executive visibility and high-impact campaigns, we’re here to help brands communicate with purpose—and shape conversations that move the market.
Our Work
Spotlight Asia reappointed as the PR agency for the 2025 MICHELIN Guide Ceremony in Vietnam, continuing to lead media strategy and red carpet moments that spotlight the country's rising culinary scene.
Spotlight Asia drives PR strategy for NIQ’s rebrand from NielsenIQ in Thailand and Vietnam, delivering insight-led campaigns around consumer intelligence during key retail periods like Lunar New Year.
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Spotlight Asia reappointed as the PR agency for the 2025 MICHELIN Guide Ceremony in Vietnam, continuing to lead media strategy and red carpet moments that spotlight the country's rising culinary scene.
Our Work in Vietnam
At Spotlight Asia Vietnam, our work reflects a deep commitment to storytelling that resonates and strategy that delivers. As a leading PR agency in Vietnam, we partner with brands across sectors—from F&B and hospitality to tech, retail, and consumer insights.
Our campaigns are designed to make impact in a fast-moving media landscape. Whether we’re launching a new brand, amplifying a global name, or shaping national conversations, our focus stays the same: deliver bold ideas, tailored for the Vietnamese market.
Our client partnerships include:
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MICHELIN Guide Vietnam – Leading PR and media for Vietnam’s most prestigious culinary event
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NielsenIQ (NIQ) – Rolling out data-driven campaigns across key spending seasons
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SAP – Communicating sustainability and digital transformation strategies in Vietnam
We don’t just run PR campaigns—we build cultural relevance, spark media momentum, and craft experiences that connect. This is PR in Vietnam, done the Spotlight Asia way.
Let us put your brand in the Spotlight.
Spotlight Asia Vietnam
85 Hoang Sa, Da Kao Ward, District 1, Ho Chi Minh City
Vietnam